Bremen – The pictures still impress days later. It does not matter if they are registered in Bremen, Gelsenkirchen or Frankfurt. Where a sea of fans frantically celebrated the respective successes of their clubs and breathed new life into German football. Magical moments that show what is possible when passion and identification meet. This moment of glory for the traditional clubs is not a product of chance and gives an entire industry hope that things will get better. And SV Werder Bremen is right in the middle.
Klaus Filbry have seen some happy faces lately. The boss of SV Werder Bremen was recently in Berlin, where, according to tradition, there are a number of appointments of club and association representatives around the DFB Cup final. And Filbry got all sorts of shrugs. “Especially in the first division, there is great joy that Schalke and we are coming back now,” the 55-year-old said in an interview with DeichStube. “The transmission values in the 2nd Bundesliga were very high this season, precisely because of these clubs. Therefore, I am sure that these traditional clubs will also be an enrichment for the Bundesliga.”
Germany’s Beletage had to suffer a lot recently. And me her the TV stations. There was hardly any excitement, a fragmented program and pairings that were perceived as unattractive caused the number of viewers on pay and free TV to fall. And in some stadiums, even after the ghost fights were over, the atmosphere was anything but enthusiastic – because either the audience did not return en masse or the audience there fanscene is simply not comparable to historically grown clubs. A development there German Football League (DFL) understandably not really tasty. However, the league association was also – and you have to be honest – favored in the first instance by its special rules for clubs such as RB Leipzig, TSG Hoffenheim or VfL Wolfsburg.
Werder Bremen and Co .: European Cup winner Eintracht Frankfurt has “given romance back to football”
So it was fitting that RB Leipzig celebrated the cup victory for the first time last weekend, but there was a lot of criticism afterwards. CEO Oliver Mintzlaff reacted almost defiantly to this, emphasizing that this was not the case, “that it is a construction where there is none. emotions there are no people. There are so many laughing, happy and friendly people here who just love and live RB Leipzig just like FC fans, Dortmund or Schalke fans do. “Anyone who still has not found out that RB Leipzig is an integral part of RB Leipzig. German football are out of help – and we will not help them anymore. “
Now guessed the rest football fans in Germany still not suspected of suddenly sympathizing with the club from Saxony. According to recent statements, Leipzig’s outsider role should have manifested itself even more. That there is another way Eintracht Frankfurt just proven. The Hessians were crossed all over the country in the Europa League because the overall work of art was right. Without the huge investments, but with wisdom and a close bond with the fans, they managed to win the Europa Cup. Axel Hellmann, spokesman for the board of Eintracht, later said: “We have German and European football romance back that you can move boundaries. What is needed is spirit. “
Werder Bremen and the renaissance of traditional clubs: “Can develop an incredible force”
And since this spirit is not currently limited to just one place, it is Bundesliga be the great benefit. “With Renaissance of traditional clubs there is now an eerie force returning ”, is Werder Bremen Boss Filbry convinced. “The league will benefit enormously from this in terms of image and number.” Of course, it is ultimately the professionals on the field who must ensure the sporting success. Recent events in football Germany, however, show that fans are the driving force behind the development. They produce the spectacular scenes that then go around the world. “The energy that can develop through the interaction between club, fans, coach, team and environment can develop an incredible force,” says Klaus Filbry.
However, the road to it is not short. In recent years, it was just them traditional clubs, which sometimes started with wrong decisions and dreams that were too big. The receipt was in the daily sports life and from it fans, who continued to stand by the club but loudly expressed their dissatisfaction on every occasion. This is one of the reasons why Schalke coach Mike Büskens described his own recovery as “getting up from the rubble” and explaining: “We found our values again by pressing the reset button. Therefore, the motto for the future is that we remain humble and do not start going crazy again. ” It will be exciting to see – not only in Gelsenkirchen – the degree of restraint and an encouragement emotionality united in the longer term.
Werder Bremen: Klaus Filbry proposes financial rewards to traditional clubs in the Bundesliga
Of DFL it would be very convenient if the newly ignited enthusiasm lasts a long time. But for that, you need the fans. Klaus Filbry therefore stimulates another financial reward for the clubs that secure a particularly large number of fans in the stadiums. “It’s something we’ve been promoting for years,” he says. “Ultimately, the sport itself must always be the relevant factor. On the other hand, TV stations’ business model is based on subscribers, and these will most likely be obtained through traditional clubs recruited. Eintracht Frankfurt eller Werder Bremen has a completely different meaning for the league than maybe other clubs. This is also markedly noticeable in the results of Sky or Dazn. ” But the implementation is not so easy. “We have started to verify criteria through market research, but the distribution is still very small,” explains Filbry, demanding: “There should be further development. The contribution that traditional clubs make to the financial stability of the league should be rewarded on another manner.”
Whether it can succeed? Questionable. But the chances are at least a little better in the new season. “Ultimately, it is politics, and as you know, it is about creating a majority to assert its own interests,” Filbry emphasizes. “Next year we will have a better constellation in this respect Bundesligabecause we will return there more traditional clubs having. Then you have to see if you can take advantage of it. ” For without money – they know that in the traditional clubs as well as in the fan camps – it just does not work. There are many ways to increase liquidity. But recent weeks have once again shown that only a few have followed with enthusiasm. (mbu)