Fitness and health industry discussed in Berlin with research and politics

For years, lack of exercise has been one of the most underestimated health risks. The result: More and more people are suffering from the so-called diseases of civilization. For this reason, DSSV e. V., DHfPG and BSA Academy have arranged the 6th parliamentary evening under the motto “fit & healthy in Germany – fitness studies move the country” in Saarland’s state representation in Berlin. The goal: to present the extremely successful “Fitmach campaign: fit & healthy in the Saarland” to representatives of the Bundestag, research, fitness and health industry and statutory health insurance companies and to initiate the implementation of the model project at the federal level.

The most important facts in brief:

  • At the 6th parliamentary evening in Berlin, the “Fitness campaign: healthy and fit in the Saarland” presented it started with great success is and as a model project for the whole of Germany could earn.
  • Industry experts and politicians discussed the importance of fitness and sports for the health of the population.
  • That is the wish of those involved a new thinking in politics towards the fitness and health industry occurs.
  • cardio training must in the future as a preventive measure be more in focus.

Here we go! Background and detailed information:

After a few months shutdown became too many people adverse health effects of physical inactivity more and more clearly.

With the “Fitmach campaign: fit & healthy in Saarland”, Saarland’s Ministry of Health, DHfPG, Association for Prevention and Health in Saarland (PuGiS) e. V., Saarland’s statutory health insurance companies, fitness and health facilities and DSSV e. V. as supporters of the People in the Saarland together encourage more exercise and fitness.

This successful project has now been presented at the 6th parliamentary evening in Berlin and was to become one Joint exchange with politics, research and the fitness and health industry to lead.

Stimulating conversations. Important input. New insights.

After Annegret Nasshan, Office manager for Saarland’s state representation in Berlinopened 6. Folketingsaften with introductory words, the guests know DSSV President Birgit Schwarze and Prof. Dr. Thomas Wessinghage, Vice President of DHfPGwelcomes.

Photo gallery: 6. Folketingsaften

It was important for both of them to show what challenges the fitness and health industry faced during the corona pandemic, even though it is essential to people’s health.

“I was very happy to be a guest at the 6th Folketingsaften, which once again emphasized fitness and the importance of sport for health. The presence of the political representatives on the ground is an important signal for the industry. “

Silke Frank, Event Director FIBO global

The consequences of these pandemic-related closures and restrictions have become increasingly apparent since reopening: Civilization diseases such as cardiovascular disease and diabetes are on the rise. To counteract this negative trend, the “Fitmach campaign: fit & healthy in the Saarland” must be implemented at national level.

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The “Fitmach Action” was presented after the welcome of Project manager Prof. Dr. Sarah Kobel (Head of Market Research, DHfPG)which has already presented the first results.

Fitness campaign: overwhelming number of sign-ups

“People are grateful for them Support on the way to more exercise in everyday life. It also shows the overwhelming number of registrations: Only a few weeks after the start, there was no more space, ”says Prof. Kobel.

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Implemented as part of the “Fitmach campaign”. 1,000 topics not at all little or irregularly active in sports is in a local fitness or health studio of their choice eight-week, individually tailored training program according to the evidence-based recommendations on physical activity from the World Health Organization (WHO).

“It was a very good and important event to explain to politicians the importance of fitness for health. The lectures and above all the round of conversations came to the matter from different perspectives. The Fitmach campaign is a valuable tool thanks to its scientific support and shows that a joint campaign from industry, politics and health insurance companies is particularly well-suited to get many people excited about health-oriented training. ”

Stefan Lang, owner and CEO of Step Sports GmbH

With questionnaireswhich are filled in at different times in the training phase, document the fitness professionalshow often the subjects complete or have completed the training, how their physical and mental state is and what motivation drives them to train at any given time.

After Best practice lectures by Prof. Kobel asked moderator Prof. Wessinghage Actors from politics, research, fitness and the health industry on the stage:

  • Philipp Hartewig, Member of the German Bundestag, Chairman of the Sports Committee and Sports Policy Spokesman for the FDP
  • Birgit Blackchairman of the employers’ association for German fitness and health facilities
  • Prof. Dr. Sarah Kobel, project manager for the “Fitmach campaign” and head of market research DHfPG
  • Prof. Dr. Joerg Lothboard member of IKK Südwest and professor at DHfPG
  • Frank Vogelgesang, owner of Motivitas GmbH in Kleinblittersdorf (Saarland)

In the exchange, the experts discussed the current state of health of the population and the cross-industry opportunities for action all about fitness.

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Philipp Hartewig emphasized, among other things: “There must be rethinking, especially in politics. Politics must Driving adoption in the fitness and health industry and appropriately acknowledges their positive economic and health impact. “

Prevention: Responsibility for health insurance companies

Prof. Dr. Jörg Loth also sees the health insurance companies as responsible: “It health insurance companies currently gives a lot of money for them healing of people out of. In it prevention will, however, wait a moment too little invested. That needs to change. “

At the subsequent meeting, the experts and guests took the opportunity to discuss how the population low-threshold offer to the ordinary Fitness training under professional guidance can be made available.

entertaining. convincing. promising.

The participants Guests from politics, research and the fitness and health industry was impressed with the program, the presenters and the model project “Fitmach-Aktion”.

Prof. Dr. Rüdiger Reer, Professor at the Department of Human Movement Sciences at the University of Hamburg, summed up: “Many studies have shown that lack of exercise is a health risk – so this problem is well known. However, there is currently no political coverage. Because repair medicine is still significantly promoted, but not prevention. And here a new way of thinking must take place. ”

Begin a movement stop

Also Frank Ullrich (SPD), chairman of the sports committee and former biathletewas excited: “As a former competitive athlete, I know that fitness training can be the solution. Now we are finally ready to launch a movement peak, so to speak. The fitness and health industry can do this, and we will consistently support it.”

Start of a nationwide model project

The 6th parliamentary evening in Berlin may initial spark be to one entirely German model project to start, which helps people sustainably, regular cardio training to operate and then their actively improve health.

Further Information about the model project “Fitmach campaign: fit & healthy in the Saarland” you will find here.

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